Web Survey Bibliography
In this paper, we show that in Web questionnaires verbal and visual languages can be used to create groups and subgroups of information, which influence how respondents process Web questionnaires. Following Schwarz (1996; and also Schwarz, Grayson, & Knäuper, 1998) we argue that respondents act as cooperative communicators who use formal features of the questionnaire to help guide them through the survey conversation. Using data from three Web surveys of random samples of Washington State University undergraduates, we found that when response options are placed in close graphical proximity to each other and separated from other options, respondents perceive visual subgroups of the categories, increasing the likelihood that they select an answer from each subgroup. We also found that graphical proximity creates subgroups with and without the use of category heading to describe the subgroups and that the addition of a verbal instruction to “please select the best answer” encouraged respondents to select one answer from each subgroup instead of overriding the effects of proximity. In addition, the effects of grouping were consistent when the subgroups were positioned either vertically or horizontally in relation to each other. Lastly, we found that the effects of visual grouping are consistent across both opinion- and behavior/fact-based questions, although the effects appear to be greater on opinion-based questions. Our findings contribute to the increasing evidence that both verbal and visual languages influence how respondents process and respond to surveys. Because respondents interpret the verbal and graphical features of survey questionnaires as elevant to answering the survey, inadvertent or stylistic design changes can influence how respondents process and respond to survey questions.
Web survey bibliography - 2006 (98)
- Adult gadget ownership over time (2006-2012); 2012
- Dutch Online Panel Comparison Study (NOPVO); 2006; R. van Ossenbruggen; T. Vonk; P. Willems
- Migration Watch: an Internet survey to monitor spring migration in Britain and Ireland; 2006; Baillie, S. R., Balmer, D. E., Downie, I. S., Wright, K. H. M.
- Substance use and sexual behaviours of Japanese men who have sex with men: A nationwide internet survey...; 2006; Hidaka, Y., Ichikawa, S., Koyano, J., Urao, M., Yasuo, T., Kimura, H., Kihara, M., Ono-Kihara, M.
- Telephone versus Face-to-Face Interviewing: Mode Effects on Data Quality and Likely Causes. Report...; 2006; Jaeckle, A., Lynn, P., Roberts, C.,
- DADOS-Survey: an open-source application for CHERRIES-compliant Web surveys; 2006; Shah, A., Jacobs, D. O., Martins, H., Harker, M., Menezes, A., Harker, M., McCready, M., Pietrobon,...
- Snowball Sampling ; 2006; Berg, S.
- Introduction nonresponse bias in household surveys ; 2006; Singer, E.
- Essential Steps for Web Surveys: A Guide to Designing, Administering and Utilizing Web Surveys for University...; 2006; Cheskis-Gold, R., Loescher, R., Shepard-Rabadam, E., Carroll, B.
- Don't make me think: a common sense approach to web usability; 2006; Krug, S.
- The use of an Internet-based Ask the Doctor Service involving family physicians: evaluation by a web...; 2006; Umefjord, G., Hamberg, K., Malker, H., Petersson, G.
- A short introduction to usability in online surveys; 2006; Kaczmirek, L.
- Measuring task-specific perceptions of the world wide web ; 2006; Page-Thomas, K.
- Oversurveying: Causes, Consequences, and Cures; 2006; Weiner, S. P., Dalessio, A. T.
- Online Reporting: Real Time, Real Impact, Real Opportunities ; 2006; Barbera, K. M., Young, S.
- Online Surveys: Critical Issues in Using the Web to Conduct Surveys; 2006; Fenlason, K., Suckow-Zimberg, K.
- Getting Action from Organizational Surveys: New Concepts, Technologies, and Applications; 2006; Kraut, A. I.
- Survey Methodology; 2006; Nusser, S. M.
- Web-based survey techniques. A synthesis of Transit practice; 2006
- Web 2.0 & panels. The shift from lectures to conversations; 2006; Cook, M., Buckley, N.
- Understanding people. Sample matching; 2006; Rivers, D.
- The power of the visible: Visual design for Web surveys; 2006; Couper, M. P.
- The internet response method: Impact on the Canadian Census of population data; 2006; Roy, L., Laroche, D.
- The effect of conditioning when re-interviewing; 2006; Cartwright, T., Nancarrow, C.
- The anonymous elect. Market research through online access panels; 2006; Postoaca, A.
- Statistics for real-life sample surveys: non-simple-random samples and weighted data; 2006; Dorofeev, S., Grant, P.
- Sample matching. Representative sampling from Internet panels; 2006; Rivers, D.
- Research quality: The next MR industry challenge; 2006; Dedeker, K.
- Optimizing quality in the use of web-based and computer based testing for personnel selection; 2006; Hornke, L. F., Kersting, M.
- Online marketing research; 2006; Miller, J.
- Need for high quality auxiliary data service for improving the quality of editing and imputation...; 2006; Laaksonen, S.
- Microsoft sues testing material vendors; 2006; Johnston, S. J.
- Introduction to the Special Issue on the ITC - Guidelines on Computer-Based and Internet-Delivered Testing...; 2006; Coyne, I., Bartram, D.
- International Guidelines on Computer-Based and Internet-Delivered Testing; 2006
- How successful I am depends on what number I get: The effects of numerical scale labels and need for...; 2006; Yan, T.
- Greenfield unveils real-time sampling; 2006
- Global market research 2006; 2006
- F-Shaped pattern for reading web content; 2006; Nielsen, J.
- Blocked versus randomized format of questionnaires. A confirmatory multigroup analysis; 2006; Sparfeldt, J. R., Schilling, S. R., Rost, D. H., Rost, D. H., Thiel, A.
- Benefits and challenges of multi-sourcing. Understanding differences between sample sources; 2006; de Gaudemar, O.
- Behavioral self-report measures. International extensions; 2006; Thomas, R. K., Klein, J. D.
- Attitudinal differences. Comparing people who belong to multiple versus single panels; 2006; Casdas, D., Fine, B., Menictas, C.
- Assessing individual respondents' quality. An innovative scoring system; 2006; Loeb, C.,Hartmann, A.
- Assessing Panel Bias in the Knowledge Networks Panel: Updated Results from 2005 Research ; 2006; Pineau, V., Nukulkij, P., Tang, X.
- A Critical Assessment of Online Survey Tools; 2006; Marra, R. M., Bogue, B.
- A dynamic technique for conducting online survey-based research; 2006; Bonometti, R. J., Tang, J.
- The 2006 Confirmit Annual MR Software Survey; 2006; Macer, T., Wilson, S.
- Online community survey: an effectiveness measure for revealing citizen preferences in their role as...; 2006; Martin Juanil, D., Ismail, M.
- Blaise – Alive and kicking for 20 years; 2006; Bethlehem, J., Hofman, L.
- Physical or Virtual Presence of the Experimenter: Psychological Online-Experiments in Different Settings...; 2006; Ollesch, H., Heineken, E., Schulte, F. P.